In another first for the pioneering company, Verbatim is announcing an agreement with Hewlett-Packard (HP) to produce and market LightScribe CD and DVD Media.
Verbatims parent company, Mitsubishi Kagaku Media has worked jointly with Hewlett-Packard (HP) to create the new discs to complement the development of LightScribe-enabled drives and software. HP announced the development of the LightScribe technology earlier this year.
LightScribe-equipped drives allow the same laser that burns the data onto the disc to also burn text and graphics onto the other (label) side of the same disc. This means that rather than have to write the contents onto the media by hand, use a separate specialist disc printer, or sticky label, users can achieve silk-screen quality images using LightScribe-enabled Verbatim CD/DVD discs with the optical drives laser pickup.
The first generation discs from Verbatim, available in January 2005, will be monochrome and available as a 10pack CD-R and 5pack DVD+R.
With the rollout of LightScribe-enabled computers due to begin in January 2005, and peripherals also featuring the technology set to follow, next year will see a transformation in the CD/DVD labelling marketplace. Of equal advantage to both the office and home user, CD and DVD libraries are set to benefit the world over.
To use this new technology, consumers need to have a LightScribe-enabled drive, media and software.
In this instance, seeing truly is believing!
About Verbatim:
Verbatim is a subsidiary of Mitsubishi Kagaku Media and provides information storage products, computer and imaging consumables and related accessories. Verbatim is currently the only company in the world that designs, develops and manufactures high performance, high quality CD-Recordable, CD-ReWritable, DVD-Recordable and DVD-ReWritable media products, a complete family of 3.5 inch and 5.25 inch MO media. The range also includes tapes, imaging products, digital devices and memory cards.
Verbatim and DataLifePlus are registered trademarks of Verbatim Corporation. Other company and product names contained herein are trademarks of their respective companies.
Editorial Contacts:
Emma Scholes, Tel +44 (0)1 784 896233 Email: escholes@verbatim-europe.com
Maggi Fox, Tel +44 (0) 7770 75 48 11 Email: maggi@maggi-fox.co.uk