Verbatim has unveiled a breakthrough in archival media technology with a new type of DVD. The new Archival Grade DVD-R 8x features a gold and silver reflective layer. This dual reflective technology has two advantages when compared to media with a simple reflective layer. The first benefit is that the gold layer provides a good resistance against atmospheric influences such as oxidation - which is one of the primary causes of CD and DVD degradation. The second benefit is that the silver layer provides good reflectivity for precise reading and writing of data by the laser. As a result, the new Verbatim media shows significant improvements over conventional disks in terms of both longevity and compatibility. The product is now available as a 5 pack jewel case and as a 25 spindle pack.

In addition to the advantages that the gold and silver reflective layers bring, the Verbatim Archival Grade DVD-R media has an inkjet printable surface – for simple printing and each disk is coated with the Verbatim Scratch Guard - for additional protection against scratches.

All of these features make this new DVD-R media ideal for preserving precious memories and storing critical documents for the long term.

“The DVD-R markets are growing very quickly worldwide. As a result DVD media moved from being a professional product to being a consumer product and commodity. However, professional users and archivers are still looking for even greater quality and reliability in archiving critical information, often due to legal requirements. Additionally, private customers expect to store media such as films and photos over decades. That’s why we have developed a new technology for the high-end segment that sets new standards in terms of longevity, compatibility and quality”, says Torsten Leye, DVD Marketing Manager Optical at Verbatim GmbH in Eschborn.

About Verbatim
Since 1969, development in data storage technology has been led by Verbatim – ranging from floppy disks and magneto-optical storage media to the latest CD and DVD formats, USB keys and flash memory cards. As part of the Mitsubishi Chemical Corporation Group Verbatim benefits from outstanding research and development enabling countless innovations shaping today’s storage media market. Verbatim’s demanding quality control during manufacturing processes guarantees first-class products. The company has been awarded numerous international comparative product reviews and is the market leader for optical media in Europe. For more information please visit: www.verbatim-europe.com

Editorial Contacts:
Verbatim GmbH, Frankfurter Straße 63-69, 65760 Eschborn
Maria Csilics, Tel.:+49(0)6196-9001-30; e-Mail: mcsilics@verbatim-europe.com
www.verbatim-europe.com