Verbatim launches design offensive


State-of-the-art technology and a stylish appearance are the hallmarks of Verbatim’s 2.5” hard drives. The slimline design, coupled with its weight of just 170grams, means it is light to carry around and, moreover, it fits perfectly in the hand and slips into any handbag or jacket - convenience personified for those continually on the move.

“Increasingly our customers are telling us that the looks – the aesthetics – of products are more important than ever to them when it comes to deciding what to purchase. We believe our cutting-edge technology, coupled with stylish design, addresses these issue and our new designs more than meet this brief”, says Kai Miroschnik, Business Development Manager HDD Verbatim EUMEA.

The Premium Black edition, with 500GB of storage space, has a silky feel and, thanks to its black rubberised surface it won’t slip out of the hand..

High-tech meets an eye-catching design
The five colour models in the Colour edition provides 320GB of storage space. Each super-cool colour has been chosen to reflect the latest colours offered by laptop manufacturers - red, blue, pink, green or metallic black.

The external 2.5” hard drives offer plenty: data is transferred via the USB port and runs at 5,400rpm, up to 480Mbit/s. The USB connection also supplies the HDD with power, so no external power pack is required. The devices are suitable for Windows® users, and support the respective back-up software suites “Nero BackItUp 2 Essentials”.

Pictures can be found at:

About Verbatim
Since 1969, Verbatim has been shaping the development of data storage technology – from Floppy Disks and Magneto-Optical storage media, CD and DVD formats to the latest High Definition media Blu-ray.  Moreover, Verbatim offers high quality products in the field of Portable USB Drives, Flash Memory Cards and External Hard Drives as well as a broad variety of computer Accessories. Verbatim is a subsidiary of Mitsubishi Chemical Group and benefits from the outstanding research and development department. With these innovations Verbatim has played a key role in shaping the storage media market.  Ultra-strict quality controls during the manufacturing process ensure the high quality of Verbatim’s products, which have been the winners of numerous international comparative tests.  The company is the European market leader for Optical Media.  For more information, please visit

Press Contact: 
Maria Csilics
Verbatim GmbH
Frankfurter Straße 63-69
65760 Eschborn
Tel: +49 (0)6196-9001-30

Posted by Beth Morse at 11:22 AM email story